AiSDR GTM brain

AiSDR sells Ami, an AI agent that researches prospects and runs multichannel outbound campaigns for B2B sales teams.

category

AI sales development agents

market profile

  • text: AI SDR products combine prospect research, messaging, sequencing and reply handling, with alternatives priced by contact, seat or contract.
  • text: Small teams seek pipeline without hiring a full outbound team, but campaign quality and supervision remain important.

personas

  • title: B2B founder leading sales
    pains:
    • Has limited time to choose an audience, research prospects and follow up
    • Needs to test an outbound motion before committing to a full SDR hire
  • title: Head of sales development
    pains:
    • Reps spend hours on account research and repetitive follow-up
    • Needs qualified meetings rather than a larger volume of generic messages
  • title: Revenue operations leader
    pains:
    • Needs campaign activity and replies connected to CRM
    • Wants visibility into deliverability and control over campaign spend

icp

  • text: B2B SaaS and service companies with small sales teams testing outbound for a defined offer and buyer segment.
  • text: Teams using HubSpot or Salesforce that want email and LinkedIn outreach; larger teams may require security review and procurement support.

message pillars

  • text: Prioritize relevant buyers and meeting quality.
  • text: Bring research and personalized messages into one campaign.
  • text: Let Ami plan and improve outbound.

objections

  • objection: Will AI messages damage our brand?
    response: Review the proposed audience and example messages before launch, then monitor replies and adjust rules.
  • objection: Can we control the cost of testing?
    response: Pay-as-you-go lets teams choose a daily contact pace and pause; verify mailbox and managed-service add-ons separately.
  • objection: Will data and deliverability be good enough?
    response: Pilot a narrow segment and track bounces, positive replies and qualified meetings rather than assuming results will generalize.

competitors

  • name: 11x
    why: Offers AI agents for sales development and outbound prospecting.
  • name: Artisan
    why: Its AI BDR automates prospect discovery and outreach.
  • name: Regie.ai
    why: Competes in AI sales prospecting and engagement.
  • name: Apollo.io
    why: Combines prospect data and sales sequences, an alternative to an autonomous agent.

influencers

  • name: Yuriy Zaremba
    url: https://en.ain.ua/2024/02/13/interview-with-yuriy-zaremba-from-aisdr/
    why: Co-founder discussing the sales problem and company origins.

keywords

  • AI SDR
  • AI sales prospecting agent
  • automated B2B outbound
  • AI meeting booking
  • LinkedIn email outreach automation
  • AI sales development pricing
  • outbound lead research

voice

  • Conversational and confident
  • Results focused
  • Specific about outreach workflow

signals

  • text: Founder-led B2B company is building its first repeatable outbound motion.
  • text: Sales team is adding outbound capacity or struggling to personalize and follow up across channels.
  • text: A team wants CRM-synced engagement and is evaluating HubSpot or Salesforce workflows.

stack

  • HubSpot
  • Salesforce
  • Gmail
  • Outlook
  • Aircall
  • Calendly

pricing

model: usage
starting price: $1.50 per person contacted; campaigns from $3

motion

hybrid

channels

  • SEO
  • LinkedIn
  • customer case studies
  • partner program
  • YC launch

confidence

high

Founders

  • name: Yuriy Zaremba
    title: Founder/CEO
    role: CEO
    bio: 2x YC alumni, 1 exit (AXDRAFT acquired by Onit Inc.). Grew AXDRAFT from $0 to $2M through founder-led sales, managed a $10M ARR business line for the acquiring company. Skilled crisis management: navigated company through war in Ukraine with uninterrupted business continuity and high ARR growth. Started AiSDR in 2023 to automate sales prospecting with generative AI.
  • name: Oleg Zaremba
    title: Founder
    role: Founder
    bio: 2x YC alumni, 1 exit (AXDRAFT acquired by Onit Inc.). Led the engineering, product and QA teams that built AXDRAFT. Post-acquisition led the cross-product integrations and AI initiatives (3 generative AI products and 1 ML product). Achieved and maintained security standard (SOC 2 Type 2) for AXDRAFT 3 years in a row including during war times in Ukraine. Started AiSDR in 2023 with my brother Yuriy to automate sales prospecting with generative AI.

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