CLODO GTM brain

Clodo sells natural-language people discovery, enrichment and outreach to recruiting, expert sourcing and go-to-market teams.

category

People sourcing and intelligence

market profile

  • text: Niche people searches require combining evidence of experience, timing and intent that conventional title filters miss.
  • text: Clodo combines search, contact enrichment and email outreach, including an API for agent workflows.

personas

  • title: Head of outbound or GTM
    pains:
    • Broad databases miss buyers matching a nuanced technology or timing trigger.
    • Researching contacts and personalizing outreach across separate tools takes too long.
  • title: Talent sourcing lead
    pains:
    • Hard-to-find researchers have relevant skills spread across publications and profiles.
    • Candidate outreach stalls when contact details are missing.
  • title: Expert network research manager
    pains:
    • Clients need specialists with very specific recent industry experience.
    • Manual verification and search slow delivery of expert shortlists.

icp

  • text: AI labs and expert networks sourcing domain experts or research verifiers for model training and evaluation.
  • text: B2B startups through Fortune 500 teams in manufacturing, fintech and life sciences with narrow prospect or hiring requirements.

message pillars

  • text: Describe complex personas in natural language.
  • text: Move from discovery to enrichment and outreach in one workflow.
  • text: Let agents use the platform through an API.

objections

  • objection: Will niche results and contact data be accurate?
    response: Run a sample search against a known target set and measure relevance and verified contact coverage.
  • objection: Why add another database?
    response: Compare the same nuanced query against existing sourcing tools, including research time and reachable matches.

competitors

  • name: LinkedIn Sales Navigator
    why: People and account discovery for sales teams; named in Clodo customer comparisons.
  • name: Apollo
    why: Prospecting and contact enrichment platform compared by a Clodo customer.
  • name: ZoomInfo
    why: B2B contact data and lead sourcing alternative shown on Clodo's homepage.

keywords

  • natural language people search
  • expert sourcing platform
  • AI candidate sourcing
  • B2B lead enrichment
  • people search API
  • niche prospecting

voice

  • direct
  • speed-oriented
  • specific and conversational

signals

  • text: Hiring specialized scientific or AI research staff suggests a hard-to-fill sourcing mandate.
  • text: Building outbound lists around changing hiring or technology signals indicates a need for nuanced search.

stack

  • API

pricing

model: usage
starting price: $25 starting API credit purchase; additional credits $0.02 each

motion

hybrid

channels

  • SEO
  • YC launch
  • customer stories

confidence

medium

Founders

  • name: Sid Rajaram
    title: Founder
    role: Founder
    bio: Co-Founder & CEO at Clodo Shipped mission-critical AI systems for self-driving trucks, robotic tractors, and exascale training infra at Blue River Technology, John Deere, Amazon, and MinIO. Previously, built and scaled BunchOfAdvice.com to 100k users, the best forum for guidance + career planning for community college students. Skills and interests: linear algebra, gran turismo 7, ham radio
  • name: Rithvik Chuppala
    title: Founder
    role: Founder
    bio: Co-Founder at CLODO Ex-Databricks, Google, Nvidia, Citadel. UC Berkeley EECS BS/MS

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