Dealls – Jobs & Mentoring GTM brain

Dealls connects Indonesian employers with candidates through a job portal and applicant tracking system, while offering job seekers mentoring.

category

Indonesian recruiting marketplace and ATS

market profile

  • text: Recruiters compete for qualified Indonesian talent while candidates want more visibility into applications.
  • text: The marketplace serves both employer hiring workflows and candidates seeking mentoring and job opportunities.

personas

  • title: Talent acquisition lead
    pains:
    • Reviewing too many unsuitable CVs
    • Finding qualified candidates quickly across multiple vacancies
  • title: Recruiter or hiring manager
    pains:
    • Keeping applicants organized and informed
    • Getting a job listing in front of relevant active candidates
  • title: Early-career job seeker
    pains:
    • Unclear application status and qualification requirements
    • Limited access to career guidance

icp

  • text: Indonesian employers with recurring professional, internship or entry-level hiring needs; account size is not specified.
  • text: Recruiting teams seeking both candidate distribution and applicant pipeline management.

message pillars

  • text: Find candidates already screened for fit.
  • text: Reduce manual screening workload.
  • text: Give applicants visibility into their progress.

objections

  • objection: Will another job board increase screening work?
    response: Test a vacancy against its curated candidate pool and compare qualified applicants per recruiter hour.
  • objection: Can we try it before committing budget?
    response: The employer pricing page offers a free trial and demo; confirm eligibility and paid terms.

competitors

  • name: Jobstreet
    why: Regional job marketplace competing for Indonesian employers and candidates.
  • name: Glints
    why: Recruitment platform serving employers and job seekers in the region.
  • name: KitaLulus
    why: Indonesian recruiting marketplace identified among Dealls competitors.

influencers

  • name: Andhika Sudarman
    why: Founder and CEO identified in company coverage.

keywords

  • job portal Indonesia
  • ATS Indonesia
  • pasang lowongan kerja
  • rekrut kandidat Indonesia
  • early career hiring Indonesia
  • screening CV

voice

  • optimistic and supportive
  • direct and practical
  • Indonesian and English bilingual

signals

  • text: A company is opening multiple Indonesia-based roles or a graduate intake.
  • text: A recruiting team is seeking an ATS or employer career page alongside candidate reach.

pricing

model: unknown

motion

hybrid

channels

  • SEO
  • LinkedIn
  • mobile apps
  • events

confidence

medium

Founders

  • name: Andhika Sudarman
    title: Founder
    role: Founder
    bio: Andhika is one of the 24 people who ever attended Harvard Law School from Indonesia, and is the first-ever from South East Asia to have delivered a commencement speech. In just 14 months, he built SejutaCita, a community of ambitious local and international graduates that generated over $300K in annual revenue and achieved profitability with more than 1.4M QAU. SejutaCita also won the Best App of 2021 award in the Indonesia category on Google Play.

Back to YC companies