SmartHelio GTM brain

category

market profile

• text: Utility-scale and commercial solar operators must resolve performance losses across growing, distributed portfolios.
• text: The product also addresses battery storage analytics and long-term climate risk for solar investments.

personas

• title: Solar portfolio asset manager
  pains:

  • Undetected underperformance erodes generation revenue across sites
  • Teams need to prioritize faults with the largest financial impact
• title: Renewables operations and maintenance leader
  pains:

  • Existing monitoring can miss faults and make root causes difficult to isolate
  • Manual ticketing and reporting slow response
• title: Solar developer or investment manager
  pains:

  • Needs to quantify energy losses and long-term climate uncertainty before committing capital

icp

• text: Independent power producers and asset managers with large utility-scale or multi-site commercial solar portfolios.
• text: Solar developers, investors and banks assessing project performance or resource risk.
• text: Operators with solar and battery storage assets in Europe, Asia or North America.

message pillars

• text: Detect and prioritize operational problems across the portfolio.
• text: Diagnose losses without adding equipment.
• text: Use analytics to reduce investment uncertainty.

objections

• objection: Our existing monitoring system already alerts us.
  response: Compare a pilot against existing alerts and quantify additional failures and their economic impact.
• objection: We cannot commit a large portfolio before proving value.
  response: Discuss the fault-based pilot or one-time diagnostics before an annual subscription.

competitors

• name: Meteocontrol
  why: Solar monitoring and portfolio management alternative.
• name: Clever Solar Devices
  why: Solar asset monitoring and diagnostics competitor.

influencers

• name: Govinda Upadhyay
  url: https://www.linkedin.com/company/smartheliotech/
  why: Founder and CEO participates in solar analytics industry discussions.

keywords

• solar asset performance monitoring
• solar predictive maintenance software
• solar plant fault detection
• PV portfolio analytics
• battery storage analytics
• solar energy loss diagnostics

voice

• technical and operational
• confident and outcome-focused
• clean energy mission-driven

signals

• text: An IPP is adding sites or batteries and struggling to scale monitoring across its portfolio.
• text: An operator is investigating recurring shading, tracker or ground faults.

hiring

• Performance Engineer - Customer Success Team
• Business Development Manager
• Junior AI Solutions Sales Representative Intern

pricing

motion

channels

• SEO
• LinkedIn
• industry events
• webinars
• sales outreach

confidence

Founders

• name: Govinda Upadhyay
  title: Founder
  role: Founder
  bio: Husband | Father | Sustainability | Climate change warrior| I am is a serial entrepreneur and work in climate domain. I want to accelerate the adoption of clean tech in our society. I have a background in Physics, Smart electrical system and climate change. I studied in Sweden, Netherlands, Switzerland and India. I am an Indian, married to a Swiss/Japanese and live in Switzerland. I like food and travel. I became father recently. I want my child to live in a better world than mine.
• name: Neeraj Dasila
  title: Founder
  role: Founder
  bio: Born and bred in a remote Himalayan hamlet, I learned early on how tech or even the smallest innovation can help improve the quality of life of people. With this vision, I studied Electrical Engineering at IIT Bombay and later worked on Connected Vehicles & Electric Mobility as a product manager at TATA. Then, I moved to the Govt. of India to work on sustainable energy transitions. Today, my aim is to build affordable & scalable solutions for all to tackle climate change.