Streamable GTM brain

Streamable provides cloud OBS and resilient live streaming infrastructure for IRL creators and their production teams.

category

IRL live streaming infrastructure

market profile

  • text: Mobile live creators need continuity and picture quality over unreliable connections.
  • text: Creators increasingly distribute broadcasts across multiple live platforms and formats.

personas

  • title: IRL streamer and creator
    pains:
    • Mobile signal drops interrupt broadcasts and lose viewers.
    • Moving between desktop and mobile setups can interrupt a live show.
  • title: Streaming production lead or moderator
    pains:
    • Remote teammates need to manage scenes and monitor broadcasts without cumbersome remote desktop access.
    • Multi-camera collaborations and multiple destinations add operational complexity.

icp

  • text: Independent Twitch, Kick or YouTube creators who stream in the field, especially part-time or professional streamers.
  • text: Creator production teams and agencies supporting multi-camera broadcasts and remote moderators.

message pillars

  • text: Keep viewers watching through connection loss.
  • text: Give remote teams shared control of the live production.
  • text: Reach audiences on multiple platforms without separate broadcasts.

objections

  • objection: My connection is unreliable, so cloud streaming may still interrupt the show.
    response: Test drop protection and buffered video on an actual mobile route; evaluate whether the clips player keeps viewers engaged during a disconnect.
  • objection: The monthly cost is hard to justify for a part-time channel.
    response: Compare the Intro tier's included hours with your actual schedule and use the stated refund terms to evaluate fit.

competitors

  • name: IRLToolkit
    why: Alternative IRL streaming server and drop-protection workflow.
  • name: Streamrun
    why: Managed IRL streaming and failover service.
  • name: IRLHosting
    why: Competes for cloud infrastructure used by IRL broadcasters.

keywords

  • IRL streaming server
  • cloud OBS hosting
  • stream drop protection
  • mobile streaming Twitch
  • multistream IRL
  • SRT streaming server

voice

  • Informal and creator-oriented
  • Practical, reassuring and benefit-led

signals

  • text: Creator broadcasts outdoors and has recurring signal drops or lost streams.
  • text: Creator is adding moderators, collaborators or simultaneous Twitch, Kick and YouTube outputs.

stack

  • OBS
  • RTMP
  • SRT

hiring

  • Social Media / Growth Intern
  • Short-Term Design Contractor
  • Design / UX Internship

pricing

model: flat
starting price: $39/month

motion

product_led

channels

  • Discord
  • SEO
  • LinkedIn
  • X
  • creator referrals

confidence

high

Founders

  • name: Nang Ang
    title: Founder/CEO
    role: CEO
    bio: coding https://www.nang88.com
  • name: Manav Bokinala
    title: Founder
    role: Founder
    bio: making irl streaming awesome

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