Creator Strategy

How Karun Kaushik builds on LinkedIn

CEO of Delve | MIT, Forbes 30u30

Karun Kaushik's content primarily focuses on company growth, AI technology, product announcements, and inspirational stories. His writing voice is authoritative yet conversational, often incorporating personal anecdotes to engage the audience. The distinctive style of his content works well in showcasing Delve's innovative approach and achievements.

14 posts analyzed Updated Apr 2, 2026
Posts/week
4.1
Best day
Tuesday
Best time
13:00
Top pillar
Company Growth

Content pillars

Based on 14 LinkedIn posts, Karun Kaushik consistently returns to 4 core themes. These pillars define their LinkedIn identity and account for the majority of their engagement.

1 Company Growth

Desperate need for more hands on deck, doing 30% of competitors' monthly revenue with 3% the team size

2 AI and Technology

First dabble in AI, operational structure of companies built in the last 2 years thanks to AI

3 Product Announcements

Core security and compliance upgrades at Delve, launching snooze and override controls for automated compliance tests

4 Inspirational Stories

Story of the founder's early AI projects, sharing the stage with industry leaders

Posting schedule

Karun Kaushik publishes 4.1 times per week, with highest activity on Tuesday. According to LinkedIn, creators posting 3–5× per week see up to 3× more profile views than less frequent posters.

Active posting days

MonTueWedThuFriSatSun

Engagement by posting time

13:00
87 avg · 14p

Highest-engagement posts go out at 13:00 — averaging 87 reactions + comments per post across 14 data points.

Hook patterns

The opening line determines whether readers click "see more" or scroll past. Here are the hook types Karun Kaushik uses most, ranked by frequency.

News_update 6× · 43%

"Within 24 hours of being added to the Delve demo router, Luke, one of our newest sales team members, had his calendar fully booked out."

Value_promise 3× · 21%

"Don't be like these guys. Get compliant today."

Story_hook 2× · 14%

"In high school, my first dabble in AI was diagnosing thousands of people with COVID and pneumonia."

Bold_statement 1× · 7%

"If you need paid ads to prove demand, you don’t have demand"

Stat_shock 1× · 7%

"At Delve, we’re 3% the team size of our competitors doing 30% of their monthly revenue."

Content distribution

Topics

Announcement
50%
Educational
29%
Promotion
21%

Format

List
36%
Story
29%
Paragraph
21%

Tone

Authoritative
36%
Inspirational
36%
Educational
21%

Who this creator writes for

Based on content analysis, Karun Kaushik primarily creates for:

B2B SaaS foundersearly-career engineersAI and ML professionals

Frequently asked questions

How often does Karun Kaushik post on LinkedIn?
Karun Kaushik posts approximately 4.1 times per week, primarily on Tuesday. This is based on 14 posts. According to LinkedIn, creators who post consistently 3–5 times per week generate up to 3× more profile views.
What content does Karun Kaushik post about?
Karun Kaushik's content centers on Company Growth, AI and Technology, Product Announcements, Inspirational Stories. Desperate need for more hands on deck, doing 30% of competitors' monthly revenue with 3% the team size They write for B2B SaaS founders and early-career engineers.
When does Karun Kaushik get the best engagement?
Posts at 13:00 average 87 engagements each (14 data points). HubSpot research shows LinkedIn posts published 8–10 AM on weekdays consistently outperform other time slots.
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