Creator Strategy

How Steven Bartlett builds on LinkedIn

Founder & CEO at Steven.com

Steven Bartlett's content primarily revolves around sharing personal stories, business advice, and inspirational moments. His distinctive writing voice is conversational yet authoritative, often incorporating a touch of vulnerability and humor. The content strategy focuses on engaging the audience with relatable anecdotes while providing valuable insights into entrepreneurship and personal development.

90 posts analyzed 3,092,105 followers Updated Mar 31, 2026
Posts/week
5.3
Best day
Monday
Best time
15:00
Top pillar
Personal Stories

Content pillars

Based on 90 LinkedIn posts, Steven Bartlett consistently returns to 3 core themes. These pillars define their LinkedIn identity and account for the majority of their engagement.

1 Personal Stories

She said yes 💍🥹, My mum told me that if I dropped out of university to start a business she wouldn't talk to me again,

2 Business Advice

Unpopular opinion: writing is going to be one of the most important skills of the decade. Let me explain 👇🏾, I hired someone who's CV was two lines. Their experience was zero...

3 Inspirational Moments

If you're feeling a bit sad this Christmas....👇🏾

Posting schedule

Steven Bartlett publishes 5.3 times per week, with highest activity on Monday and Tuesday. According to LinkedIn, creators posting 3–5× per week see up to 3× more profile views than less frequent posters.

Active posting days

MonTueWedThuFriSatSun

Engagement by posting time

15:00
8534 avg · 89p
04:00
2113 avg · 1p

Highest-engagement posts go out at 15:00 — averaging 8534 reactions + comments per post across 89 data points.

Hook patterns

The opening line determines whether readers click "see more" or scroll past. Here are the hook types Steven Bartlett uses most, ranked by frequency.

Story_hook 28× · 31%

"She said yes 💍🥹"

Wisdom_share 27× · 30%

"Unpopular opinion: writing is going to be one of the most important skills of the decade."

Question 16× · 18%

"could THIS be the smartest question that you can ask in a job interview?"

Bold_statement 10× · 11%

"this is probably an unexpected opinion coming from me... entrepreneurship is over-sold and self-awareness is under-sold 👇🏾"

Stat_shock 5× · 6%

"Anthropic just dropped a research report that really really made me PAUSE..."

Content distribution

Topics

Educational
56%
Opinion
38%
Announcement
6%

Format

Story
49%
Paragraph
31%
List
20%

Tone

Educational
41%
Inspirational
22%
Provocative
20%

Who this creator writes for

Based on content analysis, Steven Bartlett primarily creates for:

Young EntrepreneursAspiring Business LeadersIndividuals seeking personal growth and inspiration

Frequently asked questions

How often does Steven Bartlett post on LinkedIn?
Steven Bartlett posts approximately 5.3 times per week, primarily on Monday, Tuesday, Friday. This is based on 90 posts. According to LinkedIn, creators who post consistently 3–5 times per week generate up to 3× more profile views.
What content does Steven Bartlett post about?
Steven Bartlett's content centers on Personal Stories, Business Advice, Inspirational Moments. She said yes 💍🥹, My mum told me that if I dropped out of university to start a business she wouldn't talk to me again, They write for Young Entrepreneurs and Aspiring Business Leaders.
When does Steven Bartlett get the best engagement?
Posts at 15:00 average 8534 engagements each (89 data points). HubSpot research shows LinkedIn posts published 8–10 AM on weekdays consistently outperform other time slots.
← Back to all creator strategies