Set up cold email infrastructure

Prepare a separate sending domain, two mailboxes, DNS readiness, and warm-up checks before outbound.

Use this day_1 play before cold email when no two warmed mailboxes exist on a separate sending domain. Do not use it for a primary company domain, immediate cold sends, or a purchase without exact approved quote.

Needs and produces

Needs: separate sending domain, sender name, first-month budget. Prerequisites: real sender name, budget for first domain and mailbox month, and separate sending domain, never primary company domain.

Produces quoted and approved sending domain, two mailboxes, DNS readiness, and warm-up checks before outbound. Leading metric: two mailboxes ready for safe outbound after warm-up.

Ordered steps

  1. 1

    Check existing mailbox state

    Use senders.mailboxes.list to check for two already warmed mailboxes on separate sending domain.
  2. 2

    Quote domain and mailbox capacity

    Use senders.mailboxes.purchase_domains_suggest to quote look-alike sending domains without buying one. Use senders.mailboxes.purchase_capacity to quote capacity for two mailboxes before purchase.
  3. 3

    Add approved domain and plan DNS

    Use senders.domains.sending.add to add approved separate sending domain only after explicit purchase approval. Use senders.domains.sending.dns_plan to plan SPF, DKIM, and DMARC records, then senders.domains.sending.apply to apply approved DNS plan.
  4. 4

    Purchase and check mailboxes

    Use senders.mailboxes.purchase to purchase approved two mailboxes only after explicit purchase approval. Use senders.domains.sending.readiness_get for DNS and sending readiness, senders.mailboxes.health_get for health and warm-up status, and senders.mailboxes.placement_test for placement before cold email.

Credits and controls

Inspection, domain suggestions, capacity, DNS planning, readiness, health, and placement checks are quoted or read first. Domain and mailbox purchase spend only after named approval control. infra-purchase controls steps 4 and 7 because adding sending domain and purchasing mailboxes create paid external commitments.

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